The Florida Institute for Reproductive Medicine's Suite 260 location at 841 Prudential Drive is part of FIRM's cluster of Jacksonville offices in the Prudential Drive medical corridor — one of northeast Florida's most concentrated hubs for specialty medical care. This suite serves as an additional access point for FIRM patients across the Jacksonville metro, reducing scheduling bottlenecks and improving access for patients on the city's Southside. The practice carries a 3.6-star rating from more than 135 reviews. Those comparing fertility providers statewide can browse the Florida fertility clinic directory.
Physicians and Clinical Team
The Suite 260 location shares its physician and nursing team with the broader FIRM Jacksonville operation. Board-certified reproductive endocrinologists lead patient consultations and treatment planning, with day-to-day cycle management supported by experienced reproductive nurses. The multi-suite structure allows FIRM to flex its clinical staffing across locations based on procedure scheduling — particularly for egg retrievals, embryo transfers, and monitoring visits during peak stimulation periods.
Services and Treatments
- IVF with and without ICSI
- Frozen embryo transfer (FET)
- IUI with partner or donor sperm
- Egg freezing and fertility preservation
- Donor egg programs
- Donor sperm coordination
- Pre-implantation genetic testing (PGT-A)
- Ovulation induction and monitoring
- Recurrent pregnancy loss evaluation
- Male factor infertility workup
- PCOS management and cycle support
- Endometriosis-related infertility consultation
Laboratory and Success Rates
FIRM's embryology laboratory serves the full Jacksonville operation, with centralized quality management and standardized protocols across all suites. The lab performs extended blastocyst culture, vitrification-based cryopreservation, and genetic testing coordination for PGT cycles. Patients should review the most current cycle-level data published by the CDC's ART Surveillance program and the SART Clinic Summary Report.
Patient Experience
FIRM's multi-suite model at Prudential Drive can provide scheduling flexibility that single-location practices cannot match. Patients who are midway through a stimulation cycle and need an early-morning monitoring appointment can often access whichever FIRM suite has availability, reducing the chance of missed monitoring windows that could affect cycle timing.
The patient experience at this location mirrors that of FIRM's broader Jacksonville operation — a long-established, physician-led practice where the clinical relationships tend to be durable and the team's experience with complex cases runs deep. Patients who are comfortable with a practice model that prioritizes clinical quality over consumer-oriented digital tools tend to find FIRM a strong fit. Those who prefer mobile apps, instant messaging with care teams, or same-day scheduling via portal may find the practice's approach more conventional.
For patients coming from San Marco, Baymeadows, or the Southside neighborhoods, the Prudential Drive corridor is geographically efficient. Multiple FIRM suites in close proximity reduce confusion about where procedures versus consultations take place — something patients should clarify with the scheduling team at the outset.
Considering At-Home Insemination?
Not every fertility journey begins in a clinic. At-home intracervical insemination (ICI) is a lower-cost, private option that suits patients with no known fertility diagnosis — including single parents by choice, same-sex couples, and people who want to try a few cycles before committing to clinical treatment.
At-home insemination kits like those from MakeAMom come with step-by-step instructions designed for donor or partner sperm. Kits are a one-time purchase that can be reused until conception succeeds, require no clinic visit, and arrive in plain, discreet packaging. Many patients use them as a first step while working toward a fertility consultation — or alongside ovulation tracking while they wait for an appointment slot.
If you have a known fertility diagnosis, have been trying for 12 months without success (six months if you're over 35), or your physician has already recommended IUI or IVF, a board-certified reproductive endocrinologist is the right next step.
Insurance and Financing
Florida does not have a comprehensive fertility insurance mandate. Patients at FIRM's Jacksonville locations frequently self-pay for IVF and related procedures. The practice's financial team can provide pre-treatment cost estimates and identify any fertility-adjacent diagnostics that may be covered under a patient's health plan. Third-party healthcare financing is available for patients who wish to spread treatment costs over time.
Frequently Asked Questions
What is the address and phone number for this FIRM location? This suite is at 841 Prudential Drive, Suite 260, Jacksonville, FL. The phone number is (904) 399-5620 and the website is fertilityjacksonville.com.
Is this the same practice as FIRM's other Prudential Drive locations? Yes. FIRM operates multiple suites in the Prudential Drive medical corridor. All share the same physician team and laboratory infrastructure.
Does FIRM offer genetic testing for embryos? Yes. PGT-A (pre-implantation genetic testing for aneuploidy) is available as part of IVF cycles at FIRM. Patients who have had recurrent pregnancy loss or are of advanced maternal age often pursue PGT-A to select chromosomally normal embryos for transfer.
Can I start my care at one FIRM location and transition to another? Yes. Because FIRM operates multiple Jacksonville locations within the same practice, patients can transition between offices as needed for scheduling, geographic convenience, or procedure availability.