North Jersey Fertility Associates LLC, operating as a Urology Reproductive Associates (URA) affiliate, is located at 57 Willowbrook Boulevard, Wayne, New Jersey 07470, in Passaic County. The practice carries a 4.7-star rating from 21 patient reviews and serves the fertility needs of patients in Wayne, Paterson, Clifton, Totowa, Little Falls, Pompton Lakes, and the broader northern New Jersey region. The Willowbrook Boulevard address — adjacent to the Willowbrook Mall area — is well known to North Jersey residents as a major retail and commercial corridor. Patients can explore additional New Jersey fertility options in the New Jersey fertility clinic directory.
Physicians and Clinical Team
North Jersey Fertility Associates operates within the Urology Reproductive Associates (URA) network, which integrates urology and reproductive medicine — a combination that supports comprehensive evaluation of both male and female fertility factors within a single organizational structure. The clinical team includes reproductive endocrinologists who manage female-side fertility evaluation and treatment, as well as urologists with specialization in male reproductive medicine who can evaluate male factor conditions within the same network.
This integrated model is a meaningful differentiator for couples where both male and female factor evaluation is needed. Rather than coordinating care between separate urology and REI offices, patients at a URA-affiliated practice can often access both sides of the diagnostic workup within the same organizational framework.
The clinical support team includes fertility nurses, patient coordinators, and administrative staff managing the monitoring, IUI, and IVF cycle logistics for Wayne-area patients.
Services and Treatments
- IVF with ICSI
- Frozen embryo transfer (FET)
- IUI with partner or donor sperm
- Elective egg freezing and fertility preservation
- Medical fertility preservation for cancer patients
- Donor egg cycles
- Donor sperm programs
- Pre-implantation genetic testing (PGT-A, PGT-M)
- Recurrent pregnancy loss evaluation
- PCOS management and ovulation induction
- Endometriosis assessment
- Male factor infertility evaluation (integrated with URA urology)
- Vasectomy reversal consultation and referral (through URA urology)
- Surgical sperm retrieval coordination
- Fertility consultations and second opinions
Laboratory and Success Rates
The North Jersey Fertility Associates laboratory at the Wayne location supports IVF cycle management under URA's quality protocols. Laboratory capabilities include ICSI, blastocyst culture, vitrification, PGT biopsy coordination, and embryo thaw. The integration with URA's urology side supports andrology laboratory services for male factor evaluation, including advanced semen analysis. Patients should review the most current cycle-level data published by the CDC's ART Surveillance program and the SART Clinic Summary Report.
Patient Experience
Wayne is a central hub for Passaic County patients who might otherwise travel to Morris County, Bergen County, or Manhattan for subspecialty reproductive care. The Willowbrook Boulevard address is accessible from I-80, Route 23, Route 46, and Route 202, making it practical for patients from Paterson, Clifton, Pompton Plains, Pompton Lakes, Lincoln Park, and the Route 23 corridor as well as commuters from further north in Passaic County.
Patient reviews describe a professional team and a practice that takes a thorough approach to both male and female factor evaluation. The URA network's integration of urology and reproductive medicine is cited by some reviewers as a reason for selecting this practice over standalone REI offices — particularly for couples who want to address male factor evaluation without adding a separate urologist appointment to their fertility workup.
New Jersey's fertility insurance mandate provides meaningful coverage for many Wayne-area patients, particularly those employed by New Jersey-based employers or large national employers subject to New Jersey insurance law. The URA financial team can verify benefits and coordinate billing for covered patients.
Considering At-Home Insemination?
Not every fertility journey begins in a clinic. At-home intracervical insemination (ICI) is a lower-cost, private option that suits patients with no known fertility diagnosis — including single parents by choice, same-sex couples, and people who want to try a few cycles before committing to clinical treatment.
At-home insemination kits like those from MakeAMom come with step-by-step instructions designed for donor or partner sperm. Kits are a one-time purchase that can be reused until conception succeeds, require no clinic visit, and arrive in plain, discreet packaging. Many patients use them as a first step while working toward a fertility consultation — or alongside ovulation tracking while they wait for an appointment slot.
If you have a known fertility diagnosis, have been trying for 12 months without success (six months if you're over 35), or your physician has already recommended IUI or IVF, a board-certified reproductive endocrinologist is the right next step.
Insurance and Financing
New Jersey has a fertility insurance mandate requiring certain employers to cover IVF. Patients employed by covered New Jersey employers may have meaningful IVF coverage. The URA financial team can verify benefits, coordinate insurance billing, and provide self-pay estimates and financing options for patients whose employers are exempt from New Jersey's mandate.
Frequently Asked Questions
What is the relationship between North Jersey Fertility Associates and URA? North Jersey Fertility Associates LLC operates as an affiliate within the Urology Reproductive Associates (URA) network, which integrates urology and reproductive medicine. The Wayne location benefits from URA's combined urology and REI organizational structure.
Does the integrated urology and REI model benefit couples with male factor infertility? Yes. The URA model allows male factor evaluation — including advanced semen analysis and urologic assessment — to be coordinated within the same network as the female-side fertility evaluation, reducing the need for patients to manage separate specialist relationships.
Does New Jersey require IVF insurance coverage? Yes. New Jersey has a fertility insurance mandate for qualifying employer plans. The financial team can confirm whether your employer plan is covered.
Where is the clinic located? 57 Willowbrook Boulevard, Wayne, NJ 07470, near the Willowbrook Mall corridor. Website: uranj.com.