The Sher Institute for Reproductive Medicine – Pleasanton is a legacy SIRM location associated with the address 5720 Stoneridge Mall Road in Pleasanton, California — situated in the Tri-Valley area of the East Bay, in the commercial zone near the Stoneridge Shopping Center along I-580. Pleasanton is a prosperous, family-oriented community in Alameda County, east of the East Bay hills and west of the Altamont Pass, serving as a hub for communities including Livermore, Dublin, San Ramon, and Danville. The SIRM national network placed this location to serve the Tri-Valley's growing professional and family population, which has historically had more limited access to fertility care than the San Francisco or Oakland/Berkeley areas. California does not have a state fertility insurance mandate. For other California fertility clinic options, visit the California state directory.
Note on operating status: The SIRM network experienced significant organizational changes in the 2010s and 2020s. Prospective patients should verify the current operating status of the Pleasanton location before scheduling. Some SIRM locations closed; others transitioned to new physician ownership or were absorbed by regional fertility groups.
Physicians and Clinical Team
SIRM's Pleasanton location historically operated within the SIRM network's clinical framework, staffed by reproductive endocrinologists aligned with Dr. Geoffrey Sher's emphasis on individualized stimulation protocols and immune-based evaluation of implantation failure. The East Bay's population of technology, pharmaceutical, and biotech professionals created a demand for fertility care that SIRM's reputation for complex case management was well-positioned to address.
The Tri-Valley's growing population — driven significantly by the expansion of companies in the Hacienda Business Park and nearby Sunset Business Park — meant a large concentration of young professional families in the fertility-treatment age range. SIRM Pleasanton served this community. The physician team and operating structure at the current Pleasanton address should be verified directly with the clinic given the network's subsequent changes.
Services and Treatments
SIRM practices historically provided:
- Comprehensive fertility evaluation with immune and endocrine focus
- Ovulation induction and IUI
- In vitro fertilization (IVF) with individualized stimulation protocols
- Intracytoplasmic sperm injection (ICSI)
- Frozen embryo transfer (FET)
- Preimplantation genetic testing (PGT-A)
- Egg freezing for fertility preservation
- Recurrent implantation failure evaluation and immune modulation
- Donor egg cycles
- Donor sperm coordination
- Gestational carrier management
Current service availability at the Pleasanton address should be confirmed directly with the operating practice.
Laboratory and Success Rates
SIRM locations maintained IVF laboratories capable of supporting the full ART cycle, with protocols reflecting the network's clinical approach. Patients should review the most current cycle-level data published by the CDC's ART Surveillance program and the SART Clinic Summary Report.
Historical SIRM outcomes data for the Pleasanton location may be findable in CDC ART reporting under the entity name associated with the Stoneridge Mall Road address. Patients evaluating current quality should ask whoever operates the practice for recent outcomes information.
Patient Experience
Stoneridge Mall Road in Pleasanton runs through one of the Tri-Valley's major commercial zones — flanked by Stoneridge Mall, major retailers, and professional office parks. The I-580 location is easily accessible from the Hacienda Business Park interchange, making it a convenient destination for residents of Pleasanton, Livermore, Dublin, San Ramon, and the broader 580/680 corridor. San Francisco Bay Area residents who live in the East Bay and prefer to avoid BART or bridge commutes to Peninsula or South Bay fertility clinics will find the Tri-Valley an attractive local alternative.
The Pleasanton area is home to a large Indian American professional community — many employed in the software and semiconductor industries — as well as a general mix of Bay Area technology and life sciences workers. Fertility care demand in this corridor has been robust for years, and the SIRM location served as one of the earlier fertility medicine presences in this market before the Tri-Valley's specialty care landscape expanded further.
Considering At-Home Insemination?
Not every fertility journey begins in a clinic. At-home intracervical insemination (ICI) is a lower-cost, private option that suits patients with no known fertility diagnosis — including single parents by choice, same-sex couples, and people who want to try a few cycles before committing to clinical treatment.
At-home insemination kits like those from MakeAMom come with step-by-step instructions designed for donor or partner sperm. Kits are a one-time purchase that can be reused until conception succeeds, require no clinic visit, and arrive in plain, discreet packaging. Many patients use them as a first step while working toward a fertility consultation — or alongside ovulation tracking while they wait for an appointment slot.
If you have a known fertility diagnosis, have been trying for 12 months without success (six months if you're over 35), or your physician has already recommended IUI or IVF, a board-certified reproductive endocrinologist is the right next step.
Insurance and Financing
California does not have a state fertility insurance mandate. Most patients at the Pleasanton SIRM location — historically and currently — paid for fertility treatment out of pocket or through employer-sponsored fertility benefits. The Tri-Valley's technology and biotech employer base includes a number of large companies (including Oracle, Workday, and major pharmaceutical and semiconductor companies in the Pleasanton-Livermore corridor) that offer voluntary fertility benefits, which can offset treatment costs significantly.
Without employer benefits, IVF in the East Bay typically costs $15,000–$25,000 per cycle including medications. The clinic's financial team (or whoever operates the practice currently) can provide specific pricing and discuss financing options. Third-party medical lending through specialty fertility financing firms is commonly available for qualified patients.
Frequently Asked Questions
How does the Pleasanton SIRM location differ from other Bay Area SIRM or fertility sites? The Pleasanton location served the Tri-Valley's distinct geographic community — the 580/680 corridor east of the Hayward Hills — separate from clinics in San Francisco, the South Bay, or the North Bay. The SIRM network's Stoneridge Mall Road location brought the network's clinical model specifically to the East Bay's inland valley market.
What Tri-Valley fertility clinic options exist if the SIRM Pleasanton location is no longer operating? The Tri-Valley fertility care landscape has expanded since the SIRM era. Patients in Pleasanton, Dublin, and Livermore can now access fertility practices in the local area as well as nearby East Bay cities such as Walnut Creek, San Ramon, and Fremont. The Fertlo California directory provides a current overview of clinic options.
Is the Stoneridge Mall Road address in a convenient location? Yes. 5720 Stoneridge Mall Road is in Pleasanton's Stoneridge Drive commercial corridor, easily accessible from I-580 (Hopyard Road or Santa Rita Road exits) and from I-680 (Bernal Avenue or Stoneridge Drive exits). Parking in the Stoneridge area is plentiful and straightforward, which is an important practical consideration for fertility patients who attend frequent monitoring appointments.
What should existing SIRM Pleasanton patients do if the practice has closed? Patients with stored embryos or eggs at a closed SIRM location should immediately attempt to contact the practice or its successor entity to arrange transfer of cryopreserved material to an operating clinic. If the practice has closed without a clear successor, a fertility attorney specializing in reproductive law can help navigate the retrieval of stored genetic material and medical records.